Craft magnetic brand messaging that confidently puts gets you seen, known and BOOKED (even if you don't feel like a "good writer")
Craft magnetic brand messaging that confidently gets you seen, known and BOOKED (even if you don't feel like a "good writer")
Do you know what motivates someone to click “book now” on your website, “sign up for a free call” from your reel, or work with you after a great conversation?

It's the words you say


YOUR AUTHENTIC WORDS HAVE THE POWER TO CONNECT, CAPTIVATE AND CONVERT...
WHEN YOUR MESSAGE IS WORKING FOR YOU

But what happens when you don't HAVE the *right words*?

That's when (and maybe where you're at right now)...

  • You’re putting yourself out there trying “all kinds of marketing" but it’s always a letdown in terms of actually converting to bookings and clients
  • ​You never know quite what to say when people ask "what do you do"  or what to write on your site, socials or marketing
  • ​You lean on the generic phrases you’ve seen used like “I’m an evidence based practitioner who offers individualized care” or “I help you get to the root cause so you can optimize your wellness in mind, body, and spirit” << sorry but these are doing you no favours
  • Or use language you learned in school like “attachment theory” “somatic practices” or “insertion of thin needles” 
  • People often have objections, excuses or SAY they're interested but never book

If this is where you're at my friend...it's time for a messaging makeover so you can become a magnet for YOUR people 🧲

This behind-the-scenes messaging work is what MOST practitioners never do (or don’t know how to do)

AND YET

Is the EXACT strategy I see transforming health + wellness practices every.single.week


FOR MORE...
  • Bookings directly off your website
  • ​People reaching out to YOU
  • Program sales 
  • ​Social media engagement
  • ​Email list growth 
  • ​Ad conversions
  • ​Professional referrals
  • ​Confident networking
  • ​Re-bookings and retention
  • GROWTH WITH LESS EFFORT

But don't just take my word for it 😉👇

And while I totallyyyyyy get that weaving the thoughts in your head into something that has that ✨WOW FACTOR✨  is perhaps not your superpower

It is 110% MINE.

 
And for the first time in over 5 years I am sharing my entire step-by-step process with everyone 
(ahem that includes you! 🙌) to help you distill out your unique magic and put your practice in a league of it's own through the power of your own words.


WELCOME TO
The Messaging Lab is designed for the unique needs of health + wellness professionals to guide you through the same process 1000+ practitioners have used to craft stand-out brand messaging that helps you stand out and SELL out.

Including my proven templates, prompts & insider secrets to capture YOUR authentic voice.
So there's no feeling salesy or phoney.
And no writing from scratch.

Because the stronger your message
The better ALL your marketing works
Which means the less you have to do 
(THAT's the productive way to grow a practice)

HOW IT BREAKS DOWN

5 ALL-ACTION MODULES
23-PAGE GUIDED COURSE WORKBOOK
WRITING TEMPLATES & PROMPTS 
(no writing from scratch)
DOZENS OF REAL LIFE EXAMPLES
CHECKLISTS, GUIDES & CHEATSHEETS
Plus...a pretty sweet bonus
I thought you (and your messaging magic) couldn't live without
BONUS TRAINING: HOW TO USE CHAT GPT TO CRAFT COPY(without sounding like a robot) 🤖
  • Chat GPT might feel like "the answer" if writing ain't your friend BUT if you don't know how to USE AI properly you end up with fancy words that sound nice but mean nothing (and leave you sounding like a generic-vanilla-flavored-robot 🤖)
  • ​Follow this bonus training and use my exact prompts for maximizing Chat GPT's potential 
  • ​So in mere seconds you come away with magical messaging that sound like YOU and connects with your ideal clients. #winningggg
By the End of the Course You'll:
  • Get clear on your practice's brand: how you genuinely want to show up and what you uniquely bring to the table 
  • ​Confidently define a strategic focus (or niche) that separates you from the sea of generic practitioners (without pigeon holing yourself) 
  • ​Gain a deep understanding of your ideal client (aka: who your message is SPEAKING to) so you can stop their scroll and get THEM reaching out to you 
  • ​Use my proven templates and frameworks to craft the 8 most impactful messages you'll repurpose over and over (that actually WORK) 
  • Update (and up-level) your brand presence and start putting your messages into ACTION on your website, social, emails and marketing materials
  • ​Finally feel like you're showing up in the clear, confident and cohesive way you wanted to this whole time

I FULLY believe...
mastering your message is the #1 strategy every practitioner should have nailed.

Over the past 5+ years and thousand+ practitioners I’ve worked with, up-leveling (or creating) your marketing message is consistently the #1 strategy I see shift practices and be the catalyst for faster, easier growth.

To the point where I regularly hear from clients that within weeks (even days) of updating their website they have people coming out of the woodwork to say how much they “resonated with their approach"

MANY practitioners never even get past the messaging portion of my Signature Program (Module 2) because once they change their message, their entire practice snowballs.
So I finally decided to take that exact module from my Signature Program and make it available for EVERYONE

Spend the next few weeks mastering your message & let it support YOU and your practice growth for years to come
Includes:
  • 5 All-action modules & video lessons
  • ​Step-by-step guided workbook
  • ​Done-for-you templates & prompts to help craft your messages
  • ​TONS of real life examples, tips & troubleshooting
  • Website Checklist to update your presence
  • ​Guides for: optimizing social bios, Google Business Profile set-up, directories, signage & print material
  • ​Email & social caption templates to get your message out there
  • Lifetime Access
  • Bonus Training: How to Properly Use Chat GPT to Craft Copy (without sounding like a robot)
Regularly $397

Today's Price: $333

CHOOSE THE PAYMENT PLAN THAT WORKS BEST FOR YOU

And if you're thinking "this won't work for me because I'm not a good writer, I'm too regulated, I'm too new, I want to feel authentic"...let me stop you right there. 

I have helped over a thousand practitioners from brand new, to set in their ways to highly regulated to those THINKING they suck at writing. Everyyyy practitioner has a reason their message won’t be good. 

And then we tap into their magic & it BLOWS us all out of the water 
(their ideal clients included)

If they can do it...so can you!

This is the kind of SMART work you can do once, then apply it over and over to:

✅ Your website
✅ Social content
✅ Bios
✅ Ad copy
✅ Emails
✅ Landing pages
✅ Workshops, events & webinars
✅ Print materials & signage
✅ Patient communication
✅ Networking & referral conversations
Literally EVERY bit of communication and marketing in your practice benefits from a stand-out message so you not only market with more ease, you actually GROW your practice with more ease AND feel more confident and connected to your work.

But don't take my word for it...

Hey...I'm Kate!

I’m a business coach for health + wellness practitioners and a clinic owner myself.

Over the past 12 years I’ve built 6 businesses from the ground up working with thousands of health + wellness practitioners of every kind to build smart, streamlined and fully booked practices without feeling like a slave to marketing. 

And I practice what I preach everyday in our own fully-booked-with-a-waitlist practice.

I totally understand how many hats you wear as a business owner: CEO, marketing manager, practitioner, janitor. And how some of these hats may be WAY out of your comfort zone.

That's why I sincerely love supporting practitioners with streamlined strategy and ready-to-use resources so you can work smarter on the things you have to do (like ahem...your messaging) without all the guessing games and have more time to focus on the areas of practice you love (like working with your patients/clients) 

Let's work smarter and get your message working for YOU, shall we? 

I’m a business coach for health + wellness practitioners and a clinic owner myself.

Over the past 12 years I’ve built 6 businesses from the ground up working with thousands of health + wellness practitioners of every kind to build smart, streamlined and fully booked practices without feeling like a slave to marketing. 

And I practice what I preach everyday in our own fully-booked-with-a-waitlist practice.

I totally understand how many hats you wear as a business owner: CEO, marketing manager, practitioner, janitor. And how some of these hats may be WAY out of your comfort zone.

That's why I sincerely love supporting practitioners with streamlined strategy and ready-to-use resources so you can work smarter on the things you have to do (like ahem...your messaging) without all the guessing games and have more time to focus on the areas of practice you love (like working with your patients/clients) 

Let's work smarter and get your message working for YOU, shall we? 

Spend the next few weeks mastering your message & let it support YOU and your practice growth for years to come
Includes:
  • 5 All-action modules & video lessons
  • ​Step-by-step guided workbook
  • ​Done-for-you templates & prompts to help craft your messages
  • ​TONS of real life examples, tips & troubleshooting
  • Website Checklist to update your presence
  • ​Guides for: optimizing social bios, Google Business Profile set-up, directories, signage & print material
  • ​Email & social caption templates to get your message out there
  • Bonus Training: How to Properly Use Chat GPT to Craft Copy (without sounding like a robot)
  • Bonus: 25% off - Until September 22nd ONLY
Regularly $397

Today's Price: $333

CHOOSE THE PAYMENT PLAN THAT WORKS BEST FOR YOU

Spend the next few weeks mastering your message & let it support YOU and your practice growth for years to come
  • 5 All action modules & video lessons
  • ​Step-by-step guided workbook
  • ​Done-for-you templates & prompts to help craft your messages
  • ​TONS of real life examples, tips & troubleshooting
  • Website Checklist to update your presence
  • ​Guides for: optimizing social bios, Google Business Profile set-up, directories, signage & print material
  • ​Email & social caption templates to get your message out there
  • ​Lifetime Access
  • Bonus Training: How to Properly Use Chat GPT to Craft Copy (without sounding like a robot)
Regularly $397

Todays Price: $333

CHOOSE THE PAYMENT PLAN THAT WORKS BEST FOR YOU

RAPID FIRE FAQ
  •  HOW DO I GET ACCESS? Shortly after sign-up you'll be sent a link to the course dashboard with your login info so you can get started right away. 
  • HOW LONG DO I HAVE ACCESS? For life! So you can go at your own pace, re-visit it whenever you like AND as I update the course (as I always do), you automatically get all future updates as well.
  • HOW LONG WILL IT TAKE TO GO THROUGH? The actual learning content can be binged in a few hours but it generally takes most practitioners a few weeks (2-6) to actually create and edit their message, update their website with it etc. 2 weeks would be if you're spending time on it each day whereas 6 weeks is if you're spending a few hours per week. Again you have lifetime access so you can go entirely at your own pace.
  • I'M HIGHLY REGULATED - WILL THIS WORK FOR ME? This course is specifically designed for health + wellness professionals from highly regulated practitioners (like chiropractors, naturopaths, acupuncturists, physios, dieticians, social workers etc) to less regulated (reiki practitioners, nutritionists, health coaches and yoga teachers)...and everything in between. Even if you think you have super strict advertising guidelines there is LOTS of opportunity for strong messaging that works within them
  • I HAVE A WEBSITE - DO I REALLY NEED THIS? The question is...is it working for you? If you're getting regular inquiries and clients from your website, social, marketing efforts, networking conversations then maybe your message is already great (yahoo!) but if you're NOT seeing these things...if it's feeling like a struggle to attract patients/clients and grow, I can say with nearly 100% certainty, improving your message will improve these results
  • IVE ALREADY DONE THIS KIND OF WORK BEFORE - DO I NEED THIS? That's great you've done it before! Your message is ever evolving and I think re-visiting it 1+ times a year helps you continually improve to connect more deeply with your community so it'll probably be quite helpful that you've done this work before and can use the Messaging Lab to build on what you've already done to really take it to the next level.
  • I DON'T HAVE A NICHE, AN IDEAL CLIENT AND/OR AM JUST STARTING OUT - CAN I USE THIS? 1000% yes. I actually think it's perfect for those just starting out as you can put a strong foundation in place from the beginning. The Messaging Lab will help you define a focus/niche (even if you think you don't want one/can't, I have a pretty unique method for this), get clear on your ideal client and then USE this understanding to craft your message.
  • DO YOU OFFER REFUNDS? All prices are in USD and because you receive instant access to the course content there are no refunds
STILL HAVE QUESTIONS?
 GET IN TOUCH: KATE@MATHESONANDCO.CA
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