FEEL THE FREEDOM OF NEVER WRITING AN EMAIL FROM SCRATCH AGAIN
(WHILE STILL GROWING YOUR HEALTH + WELLNESS PRACTICE)
FEEL THE FREEDOM OF NEVER WRITING AN EMAIL FROM SCRATCH AGAIN
(WHILE STILL GROWING YOUR HEALTH + WELLNESS PRACTICE)
90+ done-for-you email templates to help you manage, market and grow a thriving health + wellness practice without ever wondering "what should I say" again. Unlock instant access now and get ready to copy-paste-customize and hit "send" in minutes.
Ever see those other practitioners growing their email list, selling out programs, sharing glowing testimonials and collaborating with cool local businesses...
And yet you're stuck staring at your computer screen wishing someone would just "tell you what to say"?!
IF YOU'RE LIKE MOST HEALTH + WELLNESS PROFESSIONALS, YOUR TO-DO LIST IS LIKELY FILLED WITH EMAILS YOU KNOW YOU SHOULD SEND:
- Checking in with clients and patients
- Following up on those inquiries from a few weeks ago
- Writing that email newsletter you've been *meaning* to send
-
Reaching out to past clients for referrals and reviews
EXCEPT WHEN YOU SIT DOWN TO WRITE...THE IDEAS...THE RIGHT WORDS...THE TIME...THE CONFIDENCE...THEY'RE JUST POOF. GONE. 🤦♀️
AND IF YOU DO FINALLY HIT "SEND" THE RESPONSE ISN'T EXACTLY AS YOU HOPED...🦗🦗🦗
Juggling the balls of being both practitioner and business owner is A LOT and can sometimes feel like you're more full-time marketer and admin assistant than you are practitioner...
But top practitioners KNOW that the bookings, the money, the freedom is in your inbox.
HERE'S WHY:
Emails actually get SEEN and read.
An average of 20% of people will open emails and 2.5% will click through. Organic social media content reaches about 5% of your audience with an average click through rate of just 0.07%.
They generate REAL income.
Studies show email marketing has a 38x ROI (meaning you spend $1 and can see $38 back). As a reference, ads generate an average return of 2-5x. The $$$ are in your inbox without the expense of ads.
Reduce reliance on social media.
The Algorithm WILL continue to change and, as we've seen these past few years, organic reach is going down. Plus, social media can be a massive drain on your time, energy and confidence.
Increase your retention.
Sending the right emails before and between appointments is shown to increase patient retention and reduce cancellations and no-shows by up to 90%. This means less marketing for you!
They're inexpensive and can be EASY.
The tech (and associated cost) to sending emails is pretty low. If you have Gmail you can leverage the power of email to fully book your practice.
I'VE LEVERAGED THE POWER OF EMAIL IN MY OWN BUSINESSES TO...
- See multiple 6-figures in referral business from a single email template (that is of course included in The Email Vault)
-
Go from 0 to fully booked with a waitlist in less than 5 months in our sports therapy clinic
- Generate free media that's brought in close to 5k in bookings in our clinic in the past 6 months alone
-
In fact, 41% of our bookings and income is a direct result of emails we've sent (again ALL of which are included)
- See multiple 6-figures in referral business from a single email template (that is of course included in The Email Vault)
-
Go from 0 to fully booked with a waitlist in less than 5 months in our sports therapy clinic
- Generate free media that's brought in close to 5k in bookings in our clinic in the past 6 months alone
-
In fact, 41% of our bookings and income is a direct result of emails we've sent (again ALL of which are included)
IMAGINE IF YOU COULD HAVE 40% MORE BOOKINGS...EVEN 20% MORE, JUST BY SENDING A FEW OF THE RIGHT EMAILS EACH WEEK...AND WITHOUT EVER WRITING THEM YOURSELF!
MY STORY
Hi - I’m Kate! I'm a business coach for health + wellness professionals and clinic owner myself (and a yoga teacher…I’m multi-passionate, what can I say!)
I love helping practitioners fill their schedule and grow their practices in a way that is genuine, strategic and doesn’t leave you hustling 24/7.
Having built multiple multi six-figure businesses over the last decade, I can tell you, basic email is a pretty powerful marketing tool for those of us who don’t want to be working all the damn time. I love that it allows you to communicate, connect (and most importantly, convert) in a way that feels HUMAN and doesn’t rely on always being “visible” to grow.
In fact, I started relying heavily on email back when I knew no one, had no email list and social media wasn’t even close to what it is today…and STILL managed to double my income year after year. Since then, I’ve refined my templates, perfected my strategy and now, email plays a role in nearly every dollar I earn.
Let’s call email my zone of genius!
The thing is…I totally get that it may not be YOURS. When the words don’t seem to come naturally, and nothing ever sounds quite right, it can be an easy task to procrastinate (despite knowing you “should” hit send).
I regularly see how it eats up practitioners’ time, spending more hours tied to your inbox than actually doing what you love…responding to emails after hours or feeling guilty when you've been out of touch with your client base for way too long.
THIS is exactly why I created The Email Vault for you. To take one giant thing off your plate while still letting you check off the most important (money making) tasks on your list each week, so you can manage, market and GROW your practice faster, easier and allow you more time to focus on the things you actually enjoy!
I’m so excited to see how these templates can help you fully book your practice too! ❤️
90+ done-for-you email templates to help you manage, market and grow every aspect of your health + wellness practice without ever writing an email from scratch again.
THE EMAIL VAULT INCLUDES BOTH TYPES OF EMAILS NEEDED TO RUN A THRIVING PRACTICE:
(WITHOUT FEELING LIKE A SLAVE TO MARKETING)
DAY-TO-DAY MANAGEMENT
These are the emails you send day-in-day-out to keep your practice running smoothly. These can easily eat up a lot of time or get forgotten but are super important for growth. They're emails to:
- Follow-up with patients AND leads
-
Seamlessly confirm, remind + welcome
-
Remind people to re-book for increased retention
-
Ask for a Google review to build your ranking and brand presence
-
Re-invigorate old patients/clients
- Follow-up with patients AND leads
-
Seamlessly confirm, remind + welcome
-
Remind people to re-book for increased retention
-
Ask for a Google review to build your ranking and brand presence
-
Re-invigorate old patients/clients
MARKETING + PROMOTION
These are emails that have one main intention: generate more bookings. They're the ones you usually procrastinate for weeks for fear of sounding pushy or "salesy". Not anymore. They're emails to:
- Promote events and get people signing up
-
Share your content for greater visibility
-
Generate regular referral business
-
Get free media to build your brand
-
Network and collaborate with professionals
-
Sell out your programs, packages + services
- Promote events and get people signing up
-
Share your content for greater visibility
-
Generate regular referral business
-
Get free media to build your brand
-
Network and collaborate with professionals
-
Sell out your programs, packages + services
When both types of emails are used properly you can ATTRACT new bookings, SERVE your existing clients better and AMPLIFY your brand through referrals and reviews to grow wayyyyyy faster
And if you're thinking "this won't work for me because I don't have a big email list"...let me stop you right there. We fully booked our practice with an email list of 140 (because emails to your list are only ONE small piece). And if we can do it, so can you.
IMAGINE FOR A SECOND...
Instead of waiting (and hoping 🤞) for your clients to re-book on their own, you have the exact words to follow-up in a way that feels supportive and has your clients THANKING YOU for reminding them.
Instead of cobbling together a half-assed email to your list (or let’s be real: ghosting them for months) you have an entire YEAR’s worth of emails ready to go that connect, feel conversational and convert to bookings at just the right time.
Rather than avoiding asking for referrals and reviews (because what if they say no) you simply copy and paste a proven email that’s brought in hundreds of thousands of dollars over the years.
You can stop agonizing over every word, wondering how it’ll be received and instead, can hit send in minutes, feeling confident that you’re running your practice like the badass business owner your are.
You're getting more of the RIGHT stuff done every week, seeing your practice grow and yet lately...it's all feeling easier. Lighter.
Like there's less on your plate, there's actually time at the end of the day to switch off and just "be". Your weekends are now for YOU and not for catching up on admin work.
My friend...THAT is the power of the The Email Vault.
HERE'S WHAT'S INSIDE
EVERY email template you might need to run, market and grow your practice (92 to be exact).
All tried, tested and ready for you to simply cope-paste-customize and hit "send" without ever wondering "what do I say" again!
19 X LEAD + PATIENT COMMUNICATION TEMPLATES
These help increase retention, improve the patient experience, convert leads and make day-to-day admin feel way easier.
3 x Lead Follow-up
3 x Confirmation + Reminders
1 x Welcome Email
6 x Patient/Client Follow-up
3 x Patient Re-invigoration
2 x Maintenance Visit Reminder
1 x Outstanding Balance Payment
5 X SOCIAL PROOF + AMPLIFIERS
Bookings without marketing...yes please! Leverage other people's words to support passive bookings by increasing brand credibility, boosting your Google Ranking and generating regular referrals.
3 x Referral Requests
1 x Google Review Requests
1 x Testimonial Request
7 X PROFESSIONAL PARTNERSHIPS + MEDIA
Feel like no one knows you yet? Expand your visibility and network by tapping into the networks of other brands and businesses for referrals, partnerships, collaborations and free media.
3 x Referral Partnerships + Programs
3 x Collaboration Opportunity
1 x Media Inquiry
33 X EMAIL LIST COMMUNICATION
Finally! Newsletters made easy with more than a year's worth of bi-weekly community emails (my take on the traditional "newsletter") for an easy way to bring in bookings and nurture your list for long-term loyalty.
24 x Bi-weekly Community Emails
2 x For When You Have No Time
2 x Clinic Updates
1 x List Re-invigoration Template
2 x New Practice Announcements
2 x Surveys + Feedback
13 x PURELY PROMOTIONAL
For those times you want to get people taking action - whether it's to fill your free challenge, sell out your latest workshop, share a fresh lead magnet or run a 48-hour flash sale for a quick injection of cash!
2 x Lead Magnet/Freebie Promo
4 x Free Event Promo
4 x Event Confirmation + Reminders
3 x Flash Sale Series
BONUSES
1 X NURTURE SEQUENCE
7 email templates designed as a series to nurture new email list subscribers, build that know-like-trust relationship and lead them from barely knowing your name to ready to book.
1 x SALES SEQUENCE
Launching a program, package or product? It's time to get paid for all that work and 1 or 2 emails isn't going to cut it. This 8 email series will let you amp up your list and help them make an empowered decision to work with you (sans sleaze) so YOU can maximize your sales and impact.
SUBJECT LINES THAT GET OPENED
The best email in the world doesn't matter if no one opens it. This list of subject lines creates just the right amount of intrigue to make sure your emails are opened and devoured.
MESSAGING WORKBOOK
Get your messaging basics in place first so you can easily customize each template with YOUR unique message that connects and converts.
1 X NURTURE SEQUENCE
7 email templates designed as a series to nurture new email list subscribers, build that know-like-trust relationship and lead them from barely knowing your name to ready to book.
1 x SALES SEQUENCE
Launching a program, package or product? It's time to get paid for all that work and 1 or 2 emails isn't going to cut it. This 8 email series will let you amp up your list and help them make an empowered decision to work with you (sans sleaze) so YOU can maximize your sales and impact.
SUBJECT LINES THAT GET OPENED
The best email in the world doesn't matter if no one opens it. This list of subject lines creates just the right amount of intrigue to make sure your emails are opened and devoured.
MESSAGING WORKBOOK
Get your messaging basics in place first so you can easily customize each template with YOUR unique message that connects and converts.
THE BEST PART?
There's no long course to go through before you can implement...
These aren't just prompts that give you the ideas but not the actual words...
They're not generic emails for other industries that don't really work for health + wellness...
You don't need a big audience, a big email list or even ANY email list...
There's no gross copy that makes you cringe as you hit send...
You don't need to rely on social media as your only source of potential bookings...
And you no longer need to spend hours agonizing over your computer just to send a few emails...
These are genuine, conversational, results-driven emails designed specifically for health + wellness businesses, to save you time while bringing you bookings.
Simply copy-paste-customize and hit "send".
Feels better already...doesn't it?
90+ done-for-you email templates to help you manage, market and grow every aspect of your health + wellness practice without ever writing an email from scratch again.
- 19 x Lead + Patient Communication Templates ($380)
-
5 x Social Proof + Amplifier Templates ($100)
-
7 x Professional Partnerships + Media ($140)
-
33 x Email List Templates ($1650)
-
13 x Purely Promotional Templates ($650)
-
Bonus: Nurture Sequence ($500)
-
Bonus: Sales Sequence ($500)
-
Bonus: Subject Lines That Get Noticed ($27)
-
Bonus: Messaging Workbook ($47)
-
Lifetime Access + All Future Updates!
90+ done-for-you email templates to help you manage, market and grow every aspect of your health + wellness practice without ever writing an email from scratch again.
- 19 x Lead + Patient Communication Templates ($380)
-
5 x Social Proof + Amplifier Templates ($100)
-
7 x Professional Partnerships + Media ($140)
-
33 x Email List Templates ($1650)
-
13 x Purely Promotional Templates ($650)
-
Bonus: Nurture Sequence ($500)
-
Bonus: Sales Sequence ($500)
-
Bonus: Subject Lines That Get Noticed ($27)
-
Bonus: Messaging Workbook ($47)
-
Lifetime Access + All Future Updates!
THE BEST $97 YOU CAN SPEND...
I wholeheartedly believe that this is by far the best $97 you can invest in your practice.
HERE'S WHY:
- If you spent that same $97 on advertising, you might earn $200-500 from it (if you nail your ads first time around)...
- If you hired someone for $97, you might get 1-5 hours of their time, max...
- If you spent it on other digital products that give you branding or website tips you could see that translate into a return over the years...or maybe not (it's hard to track returns on branding)
-
If you wrote these emails yourself it would likely take a solid 50-90 hours…maybe more, depending on how your creative juices are flowing (and I assume your time is worth more than $2/hr)
-
If you hired a copyrighter to write these for you, it would cost somewhere in the $2000-10,000+ range (no joke)
-
If you hired an admin assistant to handle JUST the day-to-day emails you’d probably be spending at least $300-1000 EACH month
Knowing what these emails have done for my businesses and my clients', I see no reason these can't bring you 100x your return (if not WAY more). That means I expect you can earn at least $10,000 from using these emails over time. We earned twice that in the first 6 months of our clinic opening DIRECTLY from these email templates (and that doesn't even factor in bookings we may have gotten indirectly as a result of emails). I’ve earned multiple 6-figures (perhaps even 7 figures) in my businesses over the years as a direct result of email. And I've included my absolute favourite emails from the past 10 years here in The Email Vault!
All of THAT is why I can say with such conviction this is the best $97 you can invest in your practice and I am so genuinely excited to see what you do with them ❤️
WANT A SNEAK PEAK INSIDE?
- 19 x Lead + Patient Communication Templates ($380)
-
5 x Social Proof + Amplifier Templates ($100)
-
7 x Professional Partnerships + Media ($140)
-
33 x Email List Templates ($1650)
-
13 x Purely Promotional Templates ($650)
-
Bonus: Nurture Sequence ($500)
-
Bonus: Sales Sequence ($500)
-
Bonus: Subject Lines That Get Noticed ($27)
-
Bonus: Messaging Workbook ($47)
-
Lifetime Access + All Future Updates!
90+ done-for-you email templates to help you manage, market and grow every aspect of your health + wellness practice without ever writing an email from scratch again.
- 19 x Lead + Patient Communication Templates ($380)
-
5 x Social Proof + Amplifier Templates ($100)
-
7 x Professional Partnerships + Media ($140)
-
33 x Email List Templates ($1650)
-
13 x Purely Promotional Templates ($650)
-
Bonus: Nurture Sequence ($500)
-
Bonus: Sales Sequence ($500)
-
Bonus: Subject Lines That Get Noticed ($27)
-
Bonus: Messaging Workbook ($47)
-
Lifetime Access + All Future Updates!
Take tasks OFF your plate (hello time!)Get more done in a week
And start growing with more ease.
All for the cost of about 1 new patient.
WHO IS THE EMAIL VAULT MADE FOR:
01
Health + Wellness Professionals who work in person OR online: chiropractors, naturopaths, massage therapists and bodyworkers, acupuncturists, reiki practitioners, nutritionists, yoga teachers etc.
02
Practitioners who want to save time each week, whether because you're already maxed out and stretched thin...or you'd just rather not be stuck behind your computer, working so hard. Either way, I like your style ;)
03
04
The ones who ARE sending the emails now but know that something must not be quite right because it's you're not actually seeing opens, replies or bookings and you're ready to GROW.
Sound like you? Then what are you waiting for?
90+ done-for-you email templates to help you manage, market and grow every aspect of your health + wellness practice without ever writing an email from scratch again.
- 19 x Lead + Patient Communication Templates ($380)
-
5 x Social Proof + Amplifier Templates ($100)
-
7 x Professional Partnerships + Media ($140)
-
33 x Email List Templates ($1650)
-
13 x Purely Promotional Templates ($650)
-
Bonus: Nurture Sequence ($500)
-
Bonus: Sales Sequence ($500)
-
Bonus: Subject Lines That Get Noticed ($27)
-
Bonus: Messaging Workbook ($47)
-
Lifetime Access + All Future Updates!
90+ done-for-you email templates to help you manage, market and grow every aspect of your health + wellness practice without ever writing an email from scratch again.
- 19 x Lead + Patient Communication Templates ($380)
-
5 x Social Proof + Amplifier Templates ($100)
-
7 x Professional Partnerships + Media ($140)
-
33 x Email List Templates ($1650)
-
13 x Purely Promotional Templates ($650)
-
Bonus: Nurture Sequence ($500)
-
Bonus: Sales Sequence ($500)
-
Bonus: Subject Lines That Get Noticed ($27)
-
Bonus: Messaging Workbook ($47)
-
Lifetime Access + All Future Updates!
FREQUENTLY ASKED QUESTIONS
HOW ARE THESE DIFFERENT THAN PROMPTS?
Prompts are generally just ideas to get you started (which are great too). Whereas everything included in The Email Vault are templates; fully written emails ready for customization so you can add in copy and examples unique to your practice and patient base. With these you can literally copy and paste them into your email, customize the highlighted notes and hit send.
HOW DO I USE THE EMAIL TEMPLATES?
All the templates are in word document format so you can simply copy and paste into either your email account (Gmail, Outlook etc) or email service provider (Mailchimp, Convertkit etc) depending on the email, and then customize as needed. Each email type includes an explanation of WHEN you would want to use them, as well as tips for getting the most out of it.
I DON'T HAVE AN EMAIL LIST. ARE THESE STILL WORTH IT?
100%! There are 2 types of emails in The Email Vault: 1-to-1 emails (those you send to one person from your email account) AND 1-to-many emails (those you would send to your list). ALL of my favourite, tried and true emails from over the years are actually the 1-to-1 emails so you can definitely see MAJOR value from these without having an email list or sending any emails to your list.
I'M NOT INTO "SELLING", CAN THESE EMAILS STILL BENEFIT ME?
Totally. There is so much more to managing and growing a practice than just promoting your services and programs. You can actually STILL grow without direct promotion by leveraging: referrals, professional partnerships, free media, reviews/testimonials and maximizing retention. All of which can be done by using the templates included in The Email Vault.
CAN I STILL USE THESE AS AN ASSOCIATE?
Anyone who is responsible for their earnings (ie: you don't get a set bi-weekly paycheque) or is wanting to build their brand can use and benefit from these email templates. It doesn't matter if you're the clinic owner, an associate, renting a space, working out of your home...if you send emails within the running and marketing of your practice, you can use these.
HOW LONG DO I HAVE ACCESS
You have lifetime access to these emails as well as any future updates, which means as the industry changes, marketing trends change or I use new emails that are highly beneficial, I'll be adding to The Email Vault so you always have the most up-to-date marketing and communication strategies.
HOW DO I ACCESS MY EMAIL VAULT?
On purchase you'll be sent an email with your login details and link to The Email Vault. From there you can simply select the category of emails you want to send and scroll through the various emails. I suggest you bookmark the Vault or add it to your navigation bar so it can become a tool you use daily.
DO YOU OFFER REFUNDS?
90+ done-for-you email templates to help you manage, market and grow every aspect of your health + wellness practice without ever writing an email from scratch again.
- 19 x Lead + Patient Communication Templates ($380)
-
5 x Social Proof + Amplifier Templates ($100)
-
7 x Professional Partnerships + Media ($140)
-
33 x Email List Templates ($1650)
-
13 x Purely Promotional Templates ($650)
-
Bonus: Nurture Sequence ($500)
-
Bonus: Sales Sequence ($500)
-
Bonus: Subject Lines That Get Noticed ($27)
-
Bonus: Messaging Workbook ($47)
-
Lifetime Access + All Future Updates!
90+ done-for-you email templates to help you manage, market and grow every aspect of your health + wellness practice without ever writing an email from scratch again.
- 19 x Lead + Patient Communication Templates ($380)
-
5 x Social Proof + Amplifier Templates ($100)
-
7 x Professional Partnerships + Media ($140)
-
33 x Email List Templates ($1650)
-
13 x Purely Promotional Templates ($650)
-
Bonus: Nurture Sequence ($500)
-
Bonus: Sales Sequence ($500)
-
Bonus: Subject Lines That Get Noticed ($27)
-
Bonus: Messaging Workbook ($47)
-
Lifetime Access + All Future Updates!
Matheson & Co. Copyright 2021. All rights reserved.
The information presented on this page is intended to be for your educational purpose only. We are not presenting you with a business opportunity, a distributorship or an opportunity to get rich. We are not making any claims to income you may earn. The income you earn from this product is dependent on many factors such as; whether you use the templates, how consistently they're used, how they are customized to connect and resonate with the desired audience, your open rates, conversion rates, offers, brand, local market, skillset etc. Testimonials and statements of individuals are not to be construed as claims or representations of average earnings or expected results. Please do not assume that you will make those same income figures. Please do not construe any statement on this website as a claim or representation to average or expected earnings. There are no average earnings. To review our full terms & conditions, please click the link above
